What Makes Gen Z Tick?

Apr 20

It's 2020, and Generation Z is growing up. The generation includes people born between 1995 and the 2010s, putting the group's eldest squarely in their mid-twenties. Chances are that you may work a...

6 Products to Grow Your Business!

Apr 6

People love plants! They live in our offices and our homes and whether you have a large flourishing garden or fake plants because you can't even keep a cactus alive, there's a plant-themed promo fo...

Your Brand Is Your Business - Market It!

Jan 4

As a marketing professional, you understand better than anyone the importance of establishing a distinct brand presence for your company. People gravitate to those they identify with and can trust ...

Using Customer Profiles to Find the Perfect Promo Products

Nov 28, 2024

When business owners are asked about the customers they serve, many times, their response is: “Well, we serve everyone…” If a company served everyone, it would be impossible to ...

16 Ways Color Affects Your Branding and Marketing

Sep 10, 2024

Substantial research shows why color matters in branding and how it plays an important role in how we experience marketing. These 16 facts give you a glimpse into how you can use color to your adva...

The Best Apps For Organization

Jul 14, 2024

For many of us, keeping organized and productive seems to be the goal that haunts us throughout the year – especially in an increasingly digital age where social media, a million calendar rem...

Sustainability & Environmental Responsibility: Why it Matters

Apr 19, 2024

As the reality of our planet's changing climate is becoming more and more apparent, being committed to sustainability has become a business imperative in the eyes of consumers. According to a 2018 ...

Take 5 of These Promotional Products for the Medical Field, and Call Me in the Morning

Apr 11, 2024

It can be tough for people in the medical field to get their names out to new patients. If you own a restaurant, you can have your cool mascot show up at a local sports game and toss out t-shirts. ...

Graphic Design Terms Everyone Should Know

Feb 28, 2024

It can be hard to communicate with a design team on a project when the designers speak their very own language. That's why we have a rundown of words you may come across frequently that can save y...

Reusable vs. Disposable Items

Jan 21, 2024

Disposable products are a common part of everyday life for most folks – think single-use items like plastic cutlery, paper plates, shopping bags from the grocery store, napkins, the coffee cu...

Your Guide to Drinkware

Dec 15, 2023

Mugs, tumblers, and bottles…oh my! There is an abundance of variety available when it comes to promotional drinkware, which can make it difficult to decide what is the best choice for your b...

8 Graphic Design Mistakes to Avoid

Jun 13, 2023

From social media graphics and website layouts to creating a cohesive grouping of promotional products, there are plenty of opportunities to flex your creative muscles and grow your business at the...

12 Perfect Pediatric Products for Babies

Apr 23, 2023

Oh, babies! What a joy to welcome. Bringing a new baby into the world is so exciting (but also stressful and frequently sleepless). New parents know that there's a lot to procure and prepare before...

Your Guide to Promo Hats

Apr 16, 2023

A hat is a hat, right? With so many different styles available, it's easy to get confused. With this quick guide to promotional headwear, you'll learn the differences between the various styles of ...

Our Top 10 Favorite Eco-Friendly Products

Mar 18, 2023

Sometimes it's good to take a moment and get in touch with Mother Earth. Not only are these products great for printing your company logo or message, but they also serve dual purposes. The products...

How to Create Buzz Around a Launch With Promo Products

Aug 18, 2022

So, you're launching a new product or service? Congratulations – what an exciting time for your business! We understand that your next step is to develop your action plan to make this launch ...

Bamboo: It's Not Just for Pandas!

Jul 12, 2022

What first comes to mind when you think of the phrase "made from sustainable materials"? Bamboo, of course! Bamboo, which is a type of grass (who knew!), is an incredible renewable and sustainable ...

Case Study: This Promotional Product is in the Bag

May 6, 2022

Description: Laundry Bag Industry: Financial What it was purchased for: A credit union wanted to target college students and offer them an incentive to open a new account. They chose a stock desi...

Generation Z vs. Millennials: What’s the Difference?

Apr 29, 2022

We're all familiar with the stereotypes that characterize the millennial generation- avocado toast, “killing” chain restaurants, and being social media obsessed. But what actually defin...

6 Reasons You Need a Company Store

Dec 17, 2021

As more and more companies turn towards e-commerce, shopping online has never been easier or more enjoyable. Ordering branded products is no exception! Company stores give you a convenient and comp...

10 Tweetable Quotes for Motivation

Sep 29, 2021

People love quotes. That's probably why 30% of retweets on Twitter are quote-related. You can tap into that trend by posting engaging and entertaining quotes on your company's account. However, quo...

What’s Up With Unboxing Videos? The Trend You Must Try

Jul 3, 2021

We all enjoy that element of surprise (well, most of us!). User-generated unboxing videos have popped up more and more on YouTube and other social media platforms, adding a surprising value to prod...

Case Study: Hay, Where'd You Get That Tote?

Jun 12, 2021

Description: Large Boat Tote Industry: Sports / Fitness What it was purchased for: Horse show giveaways How it was distributed: A local horse show needed gifts for their major contributors. A ...

5 Fail-Proof Ideas for Your Business Instagram

May 22, 2021

What generates over 95 million photos and videos each day, 4.2 billion likes daily and has 700 million active users? You guessed it – Instagram. This photo and video sharing social platform h...

How to Put Together an Onboarding Kit

Feb 10, 2021

Employee engagement starts the second a new employee walks in the door, so it's important for companies to make a good impression on their first day! The onboarding process shouldn't just be about ...

6 Purr-fect Promo Products for Cat Lovers

Dec 15, 2020

Everyone knows that dogs are man's best friend, but did you know that cats have been living alongside humans as companions since at least 7500 BC? In 2017, cats were one of the most popular pets by...

A Quick Guide to Promotional Bags

Nov 16, 2020

Whether you're at a tradeshow, school, office, or even the grocery store, chances are that you're going to see a promotional bag. Bags are one of the most ubiquitous promotional products – an...

It's Party Thyme: 7 Products for Plant Lovers

Nov 9, 2020

In recent years, home gardening has gone from a small hobby to a full-blown trend. Houseplants aren't just beautiful home décor- they're actually good for your health! Owning indoor plants c...

Branding 101: What Makes a Brand Powerful

Sep 19, 2020

A powerful brand is more than just a great logo and a mission statement (although those certainly lay the groundwork for any brand.) We live in a time where competition rises up on every corner, an...

How Promo Products Can Tell Your Brand's Story

Aug 21, 2020

Stories are powerful. From sharing stories around the campfire to writing fictional novels, storytelling has connected people together for thousands of years. But, have you ever considered storyte...

Lead a Healthier Lifestyle With These 6 Promotional Products

May 12, 2020

Eating healthy. Weight management. Working out five times a week. There are many health-related resolutions we set at the beginning of a new year. But, do we follow through with them? Many times, t...

6 Fun Products for Keeping Kids Occupied at Home

Apr 21, 2020

Since the coronavirus outbreak has forced many schools and daycares to close, millions of children are experiencing a major disruption in their daily lives. Parents working from home may be struggl...

From Zero to Wow: 6 Uniforms That Every Employee Will Love

Mar 30, 2020

Have you ever worked at a 9 to 5 job where there is a mandatory uniform? But... this required uniform is old, frumpy, and 100 percent unflattering? We've been there too! There are benefits of unif...

Branding 101: Let’s Talk Logos

Mar 15, 2020

A logo is often a company's first impression and it can impact a customer's perception, purchase decisions and overall attitude toward your company. A logo is a symbol or graphic element that repre...

Swing, Batter! The Best MLB Promotions

Mar 8, 2020

Looking beyond the peanuts and Cracker Jacks, there are some creative new promotions heading to major league baseball stadiums this season! The tradition of these MLB giveaways dates all the way b...

Yes, There's a Difference: Everything You Need to Know About Pens

Jan 18, 2020

Even as much of our world goes digital and paperless, the pen remains an essential tool in both office and home life. With so many different types of pens, choosing the “write” one can ...

Case Study: Thank You for Spooning

Dec 27, 2019

Description: 10 Oz. Aztec Spooner Mug Industry: Advertising / Marketing / Publishing What it was purchased for: A major coupon distributor was looking for a thank you to give out to adverti...

6 Retro Products That Are a Blast From the Past

Dec 20, 2019

No matter what decade you think of when you think of “retro products”, you can bet there's a customizable product perfect for your next event. Using nostalgia to promote your business c...

5 Invaluable Marketing Books to Help Grow Your Brand

Oct 31, 2019

In the world of business, marketing trends are always evolving and it's easy to be overwhelmed. Sometimes you take one step forward only to be knocked two steps back. Luckily, there are endless res...

6 Things You're Missing out on by Not Using Promotional Products

Jul 22, 2019

Promotional products aren't just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a produc...

Graphic Design Terms Everyone Should Know

Jul 8, 2019

It can be hard to communicate with a design team on a project when the designers speak their very own language. That's why we have a rundown of words you may come across frequently that can save yo...

6 Things You're Missing Out on by Not Using Promotional Products

Apr 20, 2019

Promotional products aren't just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a produc...